MRQ CASE STUDY

Accelerating Manager Growth with Training + Coaching

How MrQ partnered with Oxygen to layer training & coaching that translated into real behavior change.


Manager Ratings Before & After Program

Delegation

4% → 22% rated "Excellent"

Constructive Feedback

0% → 22% rated "Excellent"

Goal Setting

36% → 77.8% rated "Good/Very Good"

Difficult Conversations

0% → 16.7% rated "Excellent"

Overview

Mr. Q is a fast-growing, bootstrapped company scaling quickly. As headcount grew, leadership recognized a familiar challenge: managers were deeply committed to the company but lacked consistent training in people management.

Mr. Q partnered with Oxygen to design a layered manager development journey combining Management Essentials foundations with Growth Groups and 1:1 coaching to ensure learning translated into real behavior change.

Through the program, managers showed measurable gains in confidence and capability across every core people-management skill, demonstrating that training creates clarity, and coaching makes it stick.

Company Background

Scaling Without Losing Culture

Founded in 2018, MrQ is a high-growth company known for its strong culture and internal mobility. As headcount expanded from roughly 80 to more than 180 employees, internal promotions accelerated — a strength that also exposed a capability gap.

Managers knew the business and lived the company’s values, but many had never received fundamental management training in how to:

  • Create accountability

  • Delegate effectively

  • Run performance conversations

  • Lead teams through change

“We had incredible startup energy,” said Claudia Farrugia, Head of Operations at MrQ. “We were growing fast, hitting numbers, and people wanted to stay and grow with the company.”

The Challenge

Accountability Under Pressure

“In our leadership meetings, accountability kept coming up again and again,” said Farrugia. “Projects stalled, performance issues lingered, and we didn’t always have the right tools to address them.”

Senior leaders found themselves pulled into tactical people challenges that should have been handled at the manager level. The issue wasn’t talent or intent. It was inconsistent management fundamentals, and no shared system for applying them under real pressure.

MrQ needed more than a one-time training. They needed reinforcement, practice, and support over time.

“We were dealing with people who cared deeply about the business, but didn’t have the tools to create accountability consistently.”

- Claudia Farrugia, Head of Operations

The Solution

A Layered Development Journey

Instead of relying on a single intervention, MrQ and Oxygen designed a three-part approach that built capability and sustained it.

Phase 1: Management Essentials Foundations

The journey began with Oxygen’s Management Essentials framework, focused on practical tools managers could use immediately, including:

  • delegation and role clarity

  • feedback and performance conversations

  • accountability and meeting effectiveness

Learning emphasized simplicity, real examples, and role-play, giving managers early confidence and shared language.

Phase 2: Internal Enablement for Consistency

Foundational content was adapted into a three-month internal program aligned to MrQ’s culture, values and ways of working. This phase built alignment — but leaders understood that behavior change happens in application, not instruction.

“The role-playing and real examples made it practical,” said Farrugia. “It wasn’t theoretical. It was immediately usable.”

Phase 3: Coaching & Growth Groups — The Accelerator

To ensure skills translated into day-to-day behavior, MrQ layered in six months of individual and group coaching with Oxygen.

The model was intentionally differentiated:

  • Senior leaders received 1:1 private coaching, creating space for candid reflection and personalized problem-solving

  • People managers participated in Growth Groups, reinforcing learning through peer discussion and real-world application

Growth Groups normalized challenges and accelerated learning through shared experience, while private coaching enabled deeper honesty and faster progress, especially for leaders navigating complexity and scale.

Managers weren’t just learning what to do. They were supported in doing it, consistently.

Results

Leaders Stepping Into Their Role

As managers grew more confident and consistent, senior leaders began to notice changes in how work showed up across teams.

Leaders observed:

  • Managers taking greater ownership of delegation and goal clarity

  • More intentional conversations about priorities and performance

  • Managers stepping into a more strategic posture, rather than staying in day-to-day execution

I have seen them step into more of a strategic role, rather than staying in the weeds of operations
— Senior Leader at MrQ

These signals reinforced that as manager capability increased, leadership capacity expanded alongside it.

From Learning to Lasting Change

MrQ’s experience reinforced a powerful truth: training creates understanding, but coaching creates consistency.

  • Management Essentials provided the foundation.

  • Growth Groups accelerated practice.1:1 coaching unlocked depth and durability.

Together, they turned learning into lasting behavior change.


YEAR FOUNDED

2018

NUMBER OF EMPLOYEES

180+

MISSION

Make every play unforgettable

Invest in training that drives results

Your managers are the bridge between your strategy and your results.

Investing in their success isn’t a nice-to-have, it’s a business imperative.

👉 Schedule a Consultation to learn how Oxygen can help you build a stronger, higher-performing organization.

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